Studio
Hello, we’re NARI, a design practice established to put character back in creativity, placing people and play at the forefront of what we do. Through this mindful approach, we bring humanity and personality to the commercial landscape while defining critical expertise within artistic spaces.
Approach
Fundamentally led by our namesake (Not Always Right Ideas), we use our mantra to push people and projects into unexpected new directions, grounded by an expertise defined by challenging ideas and daring to go where others dare not. Together, we pilot our clients down paths that are similarly anti-prescriptive and adventurous—crafting ideas and aesthetics that set new artistic standards.
At NARI, we are as proud of our imperfect expression as we are powered by strategic thinking, founding the work we do with branding and psychological theory before the pen touches the page. Collaborative at our core, we work alongside our expansive NARI network of multi-disciplinary specialists, ensuring that each and every project is uniquely tailored to its specific needs.
Clients
- Adidas
- AmorePacific
- Apple
- Apple Music
- Barbican
- Boiler Room
- Champion
- Crack Magazine
- Coach
- Charli XCX
- Celia Burton
- D&AD
- DeepMind
- Diesel
- Drest
- Google Creative Lab
- HOME
- Judith Lieber
- Levi’s
- Lil Nas X
- Marcus Rashford
- Mob
- Modular by Mensah
- Moodelier
- Netflix
- Nike (Global, US, Asia)
- Nike Kids
- Rapha
- Reebok
- Selfridges & Co
- Snipfeed
- Somerset House
- Sony Music
- SKP Beijing
- Threads of Fate
- Universal Music Group
- V&A
- Vogue (Condé Nast)
- Yoko Ono
- YouTube
Jobs
We currently have no permanent openings.
As part of the studio’s offering we build bespoke teams tailored to the client and project, this means we are constantly looking for new partners to collaborate with. If you think your work, enthusiasm, and interest align with what we do at NARI please send your CV and Portfolio to work@studionari.co.uk, with the subject line “Freelance Position - Your title”. We are looking for the following freelance positions;
Animator
Senior Brand Designer
Strategist
CGI Artists
3D Designers
Internships
We are always looking for enthusiastic graduates to come and work with the team. If you think your work would be a good fit for the studio please email a CV and portfolio to work@studionari.co.uk, with the subject line “Internships”.
Publications & Press
dpi Magazine : 2018, 2019 (2)Taiwan
Brand Culture : 2018, 2019 (2)Switzerland
Vision:ary : 2018 Hong Kong
The Dieline : 2017 UK
Sandu Publishing : 2017, 2018 China
BranD Magazine : 2018, 2019, 2020 (2) China
It’s Nice That, Various : 2017, 2018, 2019, 2020, 2021 (7) London
Art Power Publications : 2016, 2017 China
C-Heads Magazine : 2017 Austria
Gestalten, Los Logos 8 : 2017 Germany
Images Publishing : 2017, 2018 (2) Shanghai
Computer Arts : 2017, 2018 London
Counterprint, Packaging : 2018 London
Vision:ary, Flora & Fauna : 2018 Global
CBS, See You at the Dance : 2018
Showroom Magazine : 2018 Poland
CRACK : 2018 (2) Bristol, London, Amsterdam, Berlin, Manchester
Niggli, Not a Muse : 2019 Global
Computer Arts (3) : 2018, 2019, 2020
Design Calendar, Women in Design : 2020 Global
DJ Mag, Modern Rave Art : 2020 Global
Page Magazine (3) : 2019, 2020, 2021 Germany
Viction:ar, Concept Stores & Pop-Ups : 2021 Global
Creative Review, Various (2) : 2020, 2021 London
It’s Nice That, Various : 2022
Creative Review : 2022
Pages Magazine : 2022, Germany
Etapes : 2022, France
Pangram Pangram Paper : 2022
Creative Review : (2) 2022
Intern Magazine : 2022
Creative Review: (2) 2023
Judging
Creative Circle, Gold judge
D&AD New Blood
Creative Review, Annual
Brand Impact Awards, Craft judge (Typography)
Behance Review
Creativepool
Talks
Huipuit Creative Festival: Keynote Speaker I 2023
London College of Communication: Lecture I 2023
LDF, London: Keynote Speaker I 2023
London Design Festival, London: Keynote Speaker I 2023
Otherlands Music & Arts Festival, Scotland: Panelist I 2022
| Experience Valencia, Valencia : Keynote Speaker | 2022 |
First Round, From Under Consideration LLC, London: Keynote Speaker | 2022
Apple x It’s Nice That : New World Speaker & Workshop host | 2021
| Us By Night Festival 2019, Belgium : Keynote Speaker | 2019 |
| Semi - Permanent, Auckland : Keynote Speaker | 2019 |
| Swiss Interactive Media Design Day, Switzerland : Speaker | 2019 |
| It’s Nice That: Nicer Tuesdays, London | 2019 |
| Monotype Brand Talks : Panelist, London | 2019 |
| D&AD The Future of Type 2019 : Speaker and Panelist, London | 2019 |
London Design Festival : In conversation with British Design Council | 2019
Adobe Live Paris : Workshop alongside Erik Spiekermann, France | 2018
| Design Bridge 2019 : Spark Talk, London | 2018 |
| Protein Studios : 50 years of choice panelist, London | 2017 |
Cass School of Design, London : Hot House Talk | 2017
Type Thursday London x FemmeType : Speaker and Panelist | 2017
Robert Gordon’s University, Scotland : Annual Guest Lecturer
| Computer Arts Magazine : London Studio Showcase | 2016 |
| Tumo Centre : Two week branding workshop, Armenia | 2016 |
| Working Not Working : Design for good, London | 2016 |
| Design Studio London : Smiling, Not Smiling event, London | 2016 |
Studio
Hello, we’re NARI, a design practice established to put character back in creativity, placing people and play at the forefront of what we do. Through this mindful approach, we bring humanity and personality to the commercial landscape while defining critical expertise within artistic spaces.
Approach
Fundamentally led by our namesake (Not Always Right Ideas), we use our mantra to push people and projects into unexpected new directions, grounded by an expertise defined by challenging ideas and daring to go where others dare not. Together, we pilot our clients down paths that are similarly anti-prescriptive and adventurous—crafting ideas and aesthetics that set new artistic standards.
At NARI, we are as proud of our imperfect expression as we are powered by strategic thinking, founding the work we do with branding and psychological theory before the pen touches the page. Collaborative at our core, we work alongside our expansive NARI network of multi-disciplinary specialists, ensuring that each and every project is uniquely tailored to its specific needs.
Clients
- Adidas
- AmorePacific
- Apple
- Apple Music
- Barbican
- Boiler Room
- Champion
- Crack Magazine
- Coach
- Charli XCX
- Celia Burton
- D&AD
- DeepMind
- Diesel
- Drest
- Google Creative Lab
- HOME
- Judith Lieber
- Levi’s
- Lil Nas X
- Marcus Rashford
- Mob
- Modular by Mensah
- Moodelier
- Netflix
- Nike (Global, US, Asia)
- Nike Kids
- Rapha
- Reebok
- Selfridges & Co
- Snipfeed
- Somerset House
- Sony Music
- SKP Beijing
- Threads of Fate
- Universal Music Group
- V&A
- Vogue (Condé Nast)
- Yoko Ono
- YouTube
Jobs
We currently have no permanent openings.
As part of the studio’s offering we build bespoke teams tailored to the client and project, this means we are constantly looking for new partners to collaborate with. If you think your work, enthusiasm, and interest align with what we do at NARI please send your CV and Portfolio to work@studionari.co.uk, with the subject line “Freelance Position - Your title”. We are looking for the following freelance positions;
Animator
Senior Brand Designer
Strategist
CGI Artists
3D Designers
Internships
We are always looking for enthusiastic graduates to come and work with the team. If you think your work would be a good fit for the studio please email a CV and portfolio to work@studionari.co.uk, with the subject line “Internships”.
Publications & Press
dpi Magazine : 2018, 2019 (2)Taiwan
Brand Culture : 2018, 2019 (2)Switzerland
Vision:ary : 2018 Hong Kong
The Dieline : 2017 UK
Sandu Publishing : 2017, 2018 China
BranD Magazine : 2018, 2019, 2020 (2) China
It’s Nice That, Various : 2017, 2018, 2019, 2020, 2021 (7) London
Art Power Publications : 2016, 2017 China
C-Heads Magazine : 2017 Austria
Gestalten, Los Logos 8 : 2017 Germany
Images Publishing : 2017, 2018 (2) Shanghai
Computer Arts : 2017, 2018 London
Counterprint, Packaging : 2018 London
Vision:ary, Flora & Fauna : 2018 Global
CBS, See You at the Dance : 2018
Showroom Magazine : 2018 Poland
CRACK : 2018 (2) Bristol, London, Amsterdam, Berlin, Manchester
Niggli, Not a Muse : 2019 Global
Computer Arts (3) : 2018, 2019, 2020
Design Calendar, Women in Design : 2020 Global
DJ Mag, Modern Rave Art : 2020 Global
Page Magazine (3) : 2019, 2020, 2021 Germany
Viction:ar, Concept Stores & Pop-Ups : 2021 Global
Creative Review, Various (2) : 2020, 2021 London
It’s Nice That, Various : 2022
Creative Review : 2022
Pages Magazine : 2022, Germany
Etapes : 2022, France
Pangram Pangram Paper : 2022
Creative Review : (2) 2022
Intern Magazine : 2022
Creative Review: (2) 2023
Judging
Creative Circle, Gold judge
D&AD New Blood
Creative Review, Annual
Brand Impact Awards, Craft judge (Typography)
Behance Review
Creativepool
Talks
Huipuit Creative Festival: Keynote Speaker I 2023
London College of Communication: Lecture I 2023
LDF, London: Keynote Speaker I 2023
London Design Festival, London: Keynote Speaker I 2023
Otherlands Music & Arts Festival, Scotland: Panelist I 2022
| Experience Valencia, Valencia : Keynote Speaker | 2022 |
First Round, From Under Consideration LLC, London: Keynote Speaker | 2022
Apple x It’s Nice That : New World Speaker & Workshop host | 2021
| Us By Night Festival 2019, Belgium : Keynote Speaker | 2019 |
| Semi - Permanent, Auckland : Keynote Speaker | 2019 |
| Swiss Interactive Media Design Day, Switzerland : Speaker | 2019 |
| It’s Nice That: Nicer Tuesdays, London | 2019 |
| Monotype Brand Talks : Panelist, London | 2019 |
| D&AD The Future of Type 2019 : Speaker and Panelist, London | 2019 |
London Design Festival : In conversation with British Design Council | 2019
Adobe Live Paris : Workshop alongside Erik Spiekermann, France | 2018
| Design Bridge 2019 : Spark Talk, London | 2018 |
| Protein Studios : 50 years of choice panelist, London | 2017 |
Cass School of Design, London : Hot House Talk | 2017
Type Thursday London x FemmeType : Speaker and Panelist | 2017
Robert Gordon’s University, Scotland : Annual Guest Lecturer
| Computer Arts Magazine : London Studio Showcase | 2016 |
| Tumo Centre : Two week branding workshop, Armenia | 2016 |
| Working Not Working : Design for good, London | 2016 |
| Design Studio London : Smiling, Not Smiling event, London | 2016 |